The 5 biggest AI trends of 2025

Hi F1 Shirt,

At ZapConnect 2025, AI leaders could not stop talking about these trends:

AI is a connector, not just an app: The big wins come when AI plugs into the tools you already use (like email, CRM, and chat) so it can think while automation handles the busywork.
Now everyone can build with AI: Plain-English helpers and simple builders let non-technical teams create real workflows; hack days and demos spread skills fast.
Humans are still in charge: Approvals and activity logs maintain control and trust, while companies start managing "bot accounts" the same way they manage people.
Real results beat experiments: Success stories show faster responses, better sales, and revenue gains—but pilot programs fail when AI sits off to the side instead of inside everyday processes.
Quick wins can fuel company systems: As AI helpers begin to outnumber people, teams must move from one-off automations to shared templates, dedicated tools (like lead routing), and training programs.

Check out these sessions for even more insights on scaling AI while they're still available on demand:

Happy automating,

Philip Lakin
Head of Enterprise Innovation, Zapier

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F1 Executive